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The Family History
Every brand has a beginning. Ours started long before Goodwyn had a name - in the lush tea gardens of Assam, where tea isn’t just grown, it’s lived. For generations, our family has called these gardens home. Our grandfathers spent their lives walking through endless rows of tea bushes, teaching us how to read the leaf, respect the soil, and care for the people who make it all possible.
To them, tea was never just a business - it was heritage, community, and responsibility. Our family has been so deeply rooted in tea that people fondly call us “Sirohias — The Tea People.”
Today, those same gardens have grown into thriving estates that span thousands of hectares across Assam and beyond — each one carrying forward the same legacy, the same values, and the same love for the leaf that began it all.
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HOW IT All BEGAN
Some of our earliest memories are of walking beside our grandfather through the tea gardens at dawn — the mist still hanging low, the air heavy with the scent of fresh leaves. He would stop every few steps, touch the soil, inspect the buds, and speak to each worker with the same warmth he showed us at home.
For him, tea wasn’t just a crop; it was a way of life. He used to say, “You can’t rush a good leaf — it grows with patience, care, and respect.” Those words shaped how we saw everything — from the people in the gardens to the values our family stood for.
But there was one thing he said that we never forgot:
“The farmer grows the leaf, but earns the least.”
We didn’t fully understand it then, but as we grew older, we saw what he meant. We saw how the leaf travelled through auctions, blenders, packers, distributors, retaiers before reaching your cup, each layer taking its share, while the farm retaining the least of what the end consumer paid.
Our grandfather never complained — he simply wanted us to see the truth for ourselves. And we did. Those quiet lessons, those long walks through the gardens, the way he cared for every person who worked there — they inspired us to think differently, to carry forward his legacy in a new way.
That realisation became our turning point. In 2011, we decided to take a different path — to tell the story of our tea ourselves.
That’s how GOODWYN TEA was born.
Today, we grow, pluck, process, and pack our teas right at the source — ensuring every blend carries its authentic flavour and its honest story. But more importantly, Goodwyn stands as a promise — to make tea not just better in taste, but better in impact.
Because we believe tea should do more than fill a cup.
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Why did we named it Goodwyn?
We named our brand Goodwyn because it stands for a Good Win — a win that belongs to everyone.
The farmer who grows it, the land that sustains it, and you who enjoy it — each plays a part in this circle of goodness. When all three thrive, we know we’ve done something right.
Because in our story, everyone wins — and when you all win, we win too.
